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Norwegian startup ready to brand-build for Asia after fundraising

EIR of Norway has begun selling sea cucumber domestically, but has ambitious plans to use e-commerce and AI to market its brand in Asia next year

By Neil Ramsden | June 18, 2018 09:54 BST
From left: Monireh Ataei, Bjorn Fjærli, Vicky Green Samuelsen, Torgeir Hausken, and Christianne Fenes. Credit: EIR of Norway
From left: Monireh Ataei, Bjorn Fjærli, Vicky Green Samuelsen, Torgeir Hausken, and Christianne Fenes. Credit: EIR of Norway
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Startup EIR of Norway is ready to begin domestic sales of sea cucumber under its brand, following a successful round of fundraising completed late in May 2018 [...]

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