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Marfrio CEO: Retail ‘saturation’ makes pivot from foodservice tougher

The ideal situation for a processor this year would be to diversify into more products for retail, but Marfrio's CEO explains it was challenging to launch new products in the current scenario

By Matilde Mereghetti | Dec. 16, 2020 09:21 GMT
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This year hasn't been easy for seafood companies with large exposure to the foodservice sector. However, putting new products into retail to tap the increased demand is also easier said than done, Santiago Montejo Urioste, CEO of Marfrio, told Undercurrent News. [...]

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