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Insula’s Jensen ‘afraid’ record cod prices are pushing new consumers away

Morten Jensen, the chief operating officer for whitefish with Norway's Insula, said he's 'afraid' consumers who came to the category in the COVID pandemic are leaving

By Tom Seaman | July 22, 2022 09:33 BST
Morten Hyldborg Jensen, the chief operating officer for whitefish with Norway's Insula, during the 2022 North Atlantic Seafood Forum.
Morten Hyldborg Jensen, the chief operating officer for whitefish with Norway's Insula, during the 2022 North Atlantic Seafood Forum.
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BERGEN, Norway -- The markets in Southern Europe are primarily driving the record Atlantic cod prices. Still, there are signs consumer demand is suffering, said a sector veteran during the recent North Atlantic Seafood Forum (NASF). [...]

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