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Arbys unveils Facebook fish sandwich campaign

Called Arby's Fresh Catch, the social media game is designed to drive brand engagement, create awareness, encourage social sharing and stimulate sales of the Reel Big Fillet sandwich

By Undercurrent News | Jan. 17, 2013 16:08 GMT
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Eprize has unveiled  a new advergame for quick-serve restaurant Arby's to promote the return of its fish sandwich [...]

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