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Lobster

Aim to market Maine lobster as ‘protein with provenance’

PR firm Weber Shandwick unveiled a strategy to help grow markets and increase the value of Maine lobster at the Maine Fishermen's Forum on March 6

By Undercurrent News | March 9, 2015 16:36 GMT
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Maine lobster. Photo: Dana Moos
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PR firm Weber Shandwick unveiled a strategy to help grow markets and increase the value of Maine lobster at the Maine Fishermen's Forum on March 6, reports Working Waterfront. The PR firm has been hired by the Maine Lobster Marketing Collaborative. [...]

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