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Frosta CEO: Pollock price hike on top of ex-rate shift would hit sales hard

Raw material suppliers of Alaska pollock selling in US dollars have to consider the impact on the market of pushing for higher prices in light of weak euro, says CEO of German frozen fish processor

By Tom Seaman | March 30, 2015 09:45 BST
Frosta CEO: Pollock price hike on top of ex-rate shift would hit sales hard
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Frosta CEO: Pollock price hike on top of ex-rate shift would hit sales hard

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US pollock sellers must remember the market impact of high prices on top of the increase already stemming from the shift in the dollar/euro exchange rate, said Felix Ahlers, CEO of Frosta [...]

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