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Entrepreneur gets major retail listings ‘without spending €1’ advertising

Bart Van Olphen, founder of Fish Tales, uses social media to tell story of the origin of his company’s products, building link with consumers

By Tom Seaman | March 2, 2016 15:29 GMT
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Bart Van Olphen, founder of Fish Tales, has got his company’s branded products in three top retailers without spending on advertising, he told the audience at the North Atlantic Seafood Forum, in Bergen, Norway [...]

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