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Bumble Bee’s new packaging wins design award

The redesign opted for 'a bright, fresh look that spotlights each product's flavor profile in a relatable and approachable way for consumers', Bumble Bee Foods said

By Undercurrent News | May 13, 2020 16:35 BST
Credit: Bumble Bee
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US tuna canner Bumble Bee Foods recently won recognition from the group Graphic Design USA for its canned and pouched tuna packaging redesign, part of efforts to reinvigorate the category's sales [...]

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